Launch Roadmap
The next version of PHETTA must move in the right order: make the house desirable, sell the safe products, sample the complex products, then connect fulfillment partners category by category.
Visual Reset
Homepage, shop, product cards, and category pages must feel like one luxury house.
Ready Goods
Fedoras and confirmed accessories are the fastest clean checkout lane.
Samples
Sets, kids, footwear, leather, and bags require sample approvals and production notes.
Partners
Apliiq, cut-and-sew, OEM golf/pet, and verified sourcing partners are connected after account access and quote review.