PHETTA OPERATING FILE

Legal & Trust Checklist

Trust is part of conversion. PHETTA needs clear customer policies before scaling ads or collecting serious order volume.

Store policies: shipping, returns, privacy, terms, made-to-order rules, preorder language, and production-review explanation.

Product claims: avoid unverified safety, airline, warranty, authentication, water, compliance, or performance claims.

Payments: show only payment rails that are actually approved and tested.

Decision: high-risk categories stay inquiry or blueprint until claims and policies are clean.